18 April, 2017
Do you like outdoor shops? I do. When setting out to get equipped for a trip, I can take hours marvelling at all those gadgets. And by the time I head toward the checkout counter, I have thought through all possible challenges and surprises I may encounter on my travels and their likelihood, and prioritised what to put in my basket (alright, except where fads and good marketing get the better of me … ).
Similarly, Horizon Scanning and innovation together are a survival kit for agents of change in an age of change. The four contributions in this series have done a great job of pinpointing and structuring the different dimensions of the nexus between Horizon Scanning and innovation, leaving to me only to flesh out some key insights that emerge from their synopsis. The key message in which they all concur is that:
Horizon Scanning and innovation enable us to deliver on our missions in a changing environment – all the more if they are well-linked. Given today’s urgent priorities, Horizon Scanning (and innovation) can easily be perceived as of second-order importance, anything between nuisance and luxury. However, both are about securing impact and relevance (Gnärig), about being able to fulfil your mission when the world – for which your organisation and strategy were built – changes fundamentally; About the challenge of hitting a moving target. Or, as Roberts puts it, Scanning and innovation are “fundamentally about purpose and intent”, in that they serve to reassert one’s agency instead of “simply responding to change with what seems appropriate at the time”. Le Goulven and Kaplan provide several instructive examples of how Horizon Scanning has “made the needle move” and led UNICEF to innovation – taking new approaches in response to new opportunities and challenges, opening new avenues to impact. MORE